Have you ever tried to target right-fit candidates blindfolded? No? You don't know what you're missin'. (INSERT laugh track).

Ok so much for my terrible dad joke that I got off TikTok... but now that I have your attention, in the last two vlogs series regarding recruiting on TikTok, I talked...

A strong social media presence can propel your company to achieve your business goals. TikTok’s video creation and sharing capabilities take social media marketing to the next level, but you must produce content that offers value to your target audience in order to grow. There’s...

This week I talk about how City BBQ's Chief Administrative Officer, Ronnie Berry, approached me with “We have a great brand and are a top employer. However, we need to share that story with the outside world.”

What did I deliver? Videos. And on top of that... solid ROIs!

I did...

@citybbq is a perfect example of how a company connects and engages their Team Members in a higher purpose. Here are some of the ways their videos improved employee retention. 

I recently spent time with Rick Mahler, founder of City BBQ, and he shared 2 goals for employees… first,...

Hey there! Mobile phones, cheap video cameras and Webcams have hit the mainstream! YAY! Yet still many of the product/service training videos of today feel like over-long lectures on the intricacies of tax code. These videos lack focus, ramble on for too long, and have less visual flair than...